ct sun

there are dream clients and then there are pinch-us clients. the wnba’s connecticut sun is most definitely among the latter for this women’s sports loving agency.

here comes the sun.

the opportunity to refresh the wnba’s connecticut sun brand for their 20th year anniversary has turned out to be everything we hoped it would—and much, much more. the team is comprised of wildly talented, socially-active, down-to-earth elite athletes. an inspiration on and off the court. and we created a look and feel that reflects their fire. after adapting their logo to celebrate their 20th year, we developed a modern, dynamic, in-your-face design that brings the brand’s fire to the digital landscape. new messaging turned up the team’s volume and kicked off with a new tagline that speaks to their integrity and trajectory: RISE.

when all is said and done, the connecticut sun are a shining example of why we love what we do.